Bunny Rugs is a firm believer that, “A man who has no respect for Time has no respect for himself”. Indeed, TIME stands on its own with the first single, “Land We Love”, Bunny’s tribute to his homeland in its 50th year of independence, setting the tone of unity and love in song and video. As Bunny says, “I am an extension of Third World and Third World is an extension of me.” In short, Bunny Rugs puts his soul on the line for the listener. Check “It’s Time”, “Just Deny”, “We’ve Got The Formula” and “Settling Down”, plaintive love songs sure to hit a nerve among soul aficionados from Motown to Montego Bay. And of course, reggae ‘cyan done’. “Reggae is the root,” says Bunny. “This TIME, it comes from my heart and soul.” It’s the kind of reggae music where chunky guitar lines and a walking bass embrace a crisp percussion section. Bunny Rugs embraces the social commentary side of reggae on “Kurfew” and an unshakeable commitment to one love (at a time that is) on the Sly & Robbie produced “Love Is Blind” and “You’re My Everything” both of which stay true to the original one-drop style. With “Thinking About You” Bunny demonstrates a willingness to break the mold on verses sung in a unique toasting style.
For “TIME” Rugs has employed the same illustrious musical standards that has earned Third World numerous hits and countless awards over the past 39 years. Rugs’ top notch cast of producers and songwriters includes the music mixing & mastering maestros, Rohan Dwyer & Steven Stanley, as well as the aforementioned Mikie Bennett, Jamaica’s premiere drum and bass duo Sly & Robbie, saxophonist Dean Fraser, as well as, Augustus “Gussie” Clarke, Dean Pond of Rymshot, Delroy Pottinger, Sheldon “Young Veterans” Pennicott, Anthony “506” Blair, Elise Kelly of Irie FM and Richard “Bello” Bell, who co-wrote with Rugs the lyrics of seven of the album’s fifteen tracks.
Bunny Rugs is lead singer for one of the longest running reggae bands of all Time, Third World, which is about to celebrate its 40th anniversary. The group was formed in 1973 and has released a total of 23 plus albums and Rugs himself has released now 5 solo albums. Bunny Rugs has been nominated 10 times for the prestigious Grammy Awards as a member of Third World. Collectively, Third World has received numerous awards, including the “New York City Ambassador Award” in November 2009 at the Brooklyn Academy of Music, the 1986 “United Nations Peace Medal”, and “Jamaica Music Industry Awards for Best Show Band” in 1992 and 1996 respectively. Bunny Rugs, along with his band mates Cat Coore and Richard Daley, are the spokespersons for the Jamaica Children’s Heart Fund / Chain of Hope, a cause they hold close and dear to their own hearts.
Music fans waiting for that infectious pop and rock reggae vibe can take solace in the fact that TIME is on their side. Featuring real instrumentation, top line production value and timeless performances by Jamaica’s musical legends, Bunny Rugs’ new album, TIME, is set to stand the test of TIME. In the ever-changing world, Bunny Rugs proves that some things in TIME remain constant; Love conquers all and he remains the true Golden Voice of Reggae Music. TIME is available September 11 on digital and CD formats via VPal a subsidiary of VP Records.
“All we have is…..TIME” Bunny Rugs.
Track Listing
_01_ Just Can’t Deny
_02_ Heaven Sent – Dat Feelin’
_03_ You’re My Everything
_04_ Neva Gonna Give Up
_05_ Kurfew
_06_ It’s Time
_07_ We’ve Got The Formula
_08_ Settling Down
_09_ Solutions
_10_ Thinking Bout You
_11_ Love Is Blind
_12_ What Kinda Man
_13_ Bed Of Roses
_14_ Don’t Give up
_15_ Land We Love: Jamaica
